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What CPB’s Plush Flower Market Tells Us About Gifting and GWP Strategy in Beauty Brands
A procurement-friendly breakdown of CPB × Cj Hendry’s Plush Flower Market—what worked, why it scaled, and how beauty brands can translate the concept into controllable plush or preserved-flower GWP programs across retail, DTC, and PR.

Annie Zhang
Jan 147 min read


Top 15 Budget-Friendly Bundled Gift Items for Candle and Home Decor Amazon Sellers
Discover 15 budget-friendly bundled gift items that help Candle and Home Decor Amazon sellers boost perceived value, improve conversions, and stand out in a crowded marketplace. Includes candle care tools, décor accents, and floral add-ons ideal for FBA.

Annie Zhang
Dec 11, 20256 min read


Top 10 Corporate Gift Trends 2026: What’s Next in Business Gifting
Discover the top 10 corporate gift trends shaping 2026—from sustainable and personalized gifts to digital experiences. Learn how brands use gifting to build stronger client and employee relationships worldwide.

Annie Zhang
Dec 5, 20254 min read


Eco-Friendly and Unique Promotional Items for Trade Shows: Stand Out with Preserved Flower Gifts
Stand out at trade shows with eco-friendly, lasting preserved flower gifts—customized, elegant, and unforgettable.

Annie Zhang
May 27, 20254 min read

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