What is the Color of the Year 2025: Expert Insights & Forever Flowers Gifts Tips
- Annie Zhang
- Dec 27, 2024
- 7 min read
Updated: Jan 16
Colors are more than just hues we decorate our walls or wardrobes with. They have a profound impact on our emotions, culture, and even trends across industries, including preserved flowers. Every year, color experts predict the shades that will define the next 12 months. So, what’s on the horizon for 2025?
Let’s dive into what the 2025 Color of the Year trends are, where they come from, and how you can use them to elevate your preserved flower arrangements. Trust me, it's going to be a colorful year!
Table of Content
Where Do 2025 Color Trends Come From?
The color of the year isn't just plucked from thin air. It's a carefully curated decision made by some of the most prestigious color authorities. You’ve likely heard of Pantone, a giant in the world of color forecasting, but many other brands and organizations, including paint companies and design experts, also get in on the action.
For instance, brands like Sherwin-Williams, Benjamin Moore, and even smaller designers like Little Greene, observe global trends in art, design, politics, economics, and pop culture to predict the shades that will dominate. These predictions often reflect the collective mood and societal shifts we’re experiencing at the moment.
In 2025, we’re seeing a blend of calming tones, vibrant splashes, and earthy neutrals—everything from grounded, rich hues to lively bursts of color.
The Impact of Color on the Preserved Flowers Industry
I’ve always been fascinated by how color can shape a product’s appeal, especially in the preserved flowers industry. When we look at how colors evolve, it’s no surprise that floral trends follow suit. Think about it: the colors we choose for preserved flowers can evoke emotions, memories, and even a sense of occasion.
For instance, last year’s Pantone Color of the Year, Viva Magenta, inspired bold, passionate floral arrangements, with deep reds and rich pinks becoming a staple in the industry. For 2025, as these colors transition to softer tones, we can expect a rise in more serene and sophisticated arrangements—think pastel bouquets, earthy neutrals, and even calming blues.
This shift means that preserved flowers, which last far longer than fresh blooms, can take on a new role: they can reflect not just a season but a moment in time.
A Deep Dive: Each 2025 Color of the Year
Let’s take a closer look at some of the standout hues that will shape 2025 and how they can work beautifully in your preserved flower arrangements.
A deliciously warm brown with subtle creamy undertones, this color feels cozy and comforting. Think of a bouquet with soft, taupe-hued roses or a preserved flower box that wraps you in warmth.
A deep, dark purple. When combined with lighter lavender or lilac tones, this could create a luxurious, vintage-inspired preserved flower arrangement.
Rich, earthy, and reminiscent of rustic charm, this color pairs beautifully with deeper reds, oranges, and even golds in your arrangements. It’s perfect for autumn or holiday-inspired gifts.
The Color Capsule by Sherwin-Williams
A versatile blend of shades, this color can work across all types of preserved flowers, providing a calming and cohesive feel to bouquets.
Cinnamon Slate by Benjamin Moore
A deep, smoky brown with hints of red. This would work beautifully with earthy preserved flowers like dried lavender or golden sunflowers, creating an arrangement that feels like a warm, inviting autumn day.
A matte, industrial black that gives a modern, edgy feel. This color could bring a sophisticated, minimalist aesthetic to preserved flowers in sleek black or white vases.
A rich, buttery gold. Perfect for luxury arrangements, imagine using golden-toned preserved roses, or accenting your gift boxes with a touch of this vibrant shade.
A warm, muted shade that evokes both sophistication and comfort. This shade would look incredible in preserved flower bouquets that feature roses or peonies.
A calming, cool blue. Pair this with soft white preserved flowers, like lilies or orchids, for a refreshing, serene bouquet.
Mapped Blue by Dutch Boy Paints
A slightly deeper, sophisticated blue. It would bring an elegant pop to preserved flower arrangements, especially when used in contrast with creamy whites or soft yellows.
A deep, rich violet that commands attention. This could be used as an accent color in arrangements with softer, muted tones to create a stunning visual contrast.
A vibrant green. This shade works wonderfully in botanical-themed preserved flower designs, offering a fresh, nature-inspired look.
Quietude (HGSW6212) by HGTV Home by Sherwin-Williams
A soft, tranquil green that brings a sense of peace. This color would pair wonderfully with white preserved flowers, offering a serene yet stylish vibe.
A gentle, rosy beige. This color would pair beautifully with soft pink or peach preserved roses, creating a dreamy, romantic vibe.
A neutral, taupe-brown that evokes elegance and simplicity. It works well with both rich and delicate tones in preserved flowers.
A soft pink with a hint of beige. This color would pair wonderfully with delicate white and pink preserved flowers, perfect for a fresh, soft arrangement.
Tips of Applying 2025 Colors to Eternal Flowers?
Now that we know which colors will dominate, the flowers gifts themes emerge:
Soft, Earthy Bouquets: For colors like Mocha Mousse and Cinnamon Slate, choose preserved flowers that reflect the natural, earthy tones of the color. Think sunflowers, hydrangeas, or roses in soft brown, beige, or muted red tones.
Sophisticated and Minimalist: Hammered Black and Quietude lend themselves to minimalist arrangements. Use dark preserved flowers, like deep red roses or dark lavender, with soft green foliage.
Luxurious Accents: If you’re looking for something bold, try combining Violet with golden touches (Caramelized) or purple hues (Purple Basil) for a high-end, luxurious arrangement.
How to Incorporate these Colors into Your Preserved Flowers Gifts?
Integrating the 2025 Color Trends into your preserved flower arrangements is an exciting way to stay connected with current design sensibilities and offer your customers something fresh and relevant. Here are some thoughtful ideas to help you subtly weave these colors into your offerings:
Customizing Flower Colors for Gifts
Consider offering customized preserved rose arrangements where the flower heads match the trending 2025 colors. For instance, if the 2025 color palette includes warm shades like Mocha Mousse or Cinnamon Slate, you can create bouquets or boxes that feature roses in these tones, providing a fresh, on-trend look that will appeal to customers. This allows clients to choose flowers that perfectly align with their brand colors or event themes, making your products more versatile and personalized.
Matching Gift Box and Packaging
Another way to integrate these colors is by customizing the gift box or packaging. If you're selling preserved flower gift boxes, you could offer packaging options in shades like Brick Red or Quietude, which can create a striking contrast with the flowers themselves. Personalized packaging enhances the customer experience and offers a unique touch that helps differentiate your business.
Interior Store Design and Display
If you have a physical store, use the 2025 colors to refresh your shop's interior design. You can color-coordinate your shelves, display stands, and even the background walls to reflect the year’s trending hues. For example, pairing flowers in Cinnamon Slate with accents in Caramelized can create a cozy, inviting atmosphere that draws customers in. The colors can also be featured in promotional displays, helping create a consistent and appealing theme that resonates with shoppers.
Seasonal and Event-Based Arrangements
Use the colors to create seasonal collections. If Violet is one of the prominent shades, consider making special Valentine’s Day bouquets, or for Mapped Blue, you can create sophisticated Mother’s Day or wedding arrangements. These seasonal offerings, aligned with color trends, will attract customers who are looking for on-point gifts for special occasions.
Promote the Color Trends Online
If you’re an online store, incorporate the trending colors into your product photos and advertisements. Use the new color schemes in your website banners, social media posts, and product descriptions to show your customers how these colors can work in different settings—whether it's for a romantic gesture, a home décor upgrade, or a thoughtful gift. Highlight how your preserved flowers align with these trends in your marketing materials, showing you’re up-to-date and in tune with what’s popular.
Why These Colors Are Set to Thrive in the Eternal Flowers Market
The 2025 color trends bring a sense of warmth, elegance, and timeless appeal that perfectly matches the enduring beauty of preserved flowers. Soft, earthy shades like Mocha Mousse and Cinnamon Slate evoke a cozy, comforting vibe—ideal for gifts that feel personal and heartfelt. On the other hand, the deep, sophisticated tones like Mapped Blue and Violet add a touch of modern luxury, making them perfect for high-end arrangements or special events. These colors aren’t just about looking good—they speak to a growing desire for products that feel both meaningful and in sync with current trends.
As more people look for eco-friendly, long-lasting alternatives in their decor and gifts, the demand for preserved flowers in these popular colors is bound to rise. Their beauty, coupled with the lasting nature of preserved flowers, makes them a perfect fit for today’s thoughtful, style-conscious buyers.
At Sweetie-Gifts, with 16 years of experience in customizing eternal flowers gifts, we specialize in helping businesses enhance their offerings with personalized, color-coordinated designs. Our expertise allows us to cleverly integrate the annual color trends into our preserved flowers gifts, giving you a unique edge to boost your business and delight your customers. Whether you're looking for customized packaging or special floral designs, we can bring the 2025 color trends to life, elevating your products with style and personalization.
Conclusion: Embrace the New Colors for a Fresh Start
The 2025 color trends offer a wonderful opportunity to breathe new life into your preserved flower business. These colors bring warmth, sophistication, and sustainability into the mix—qualities that resonate with today’s customers. Whether you’re adding a touch of trendy color to your flowers, packaging, or store displays, these shades can help you create something truly special. By embracing these trends, you’ll not only stay ahead of the curve but also create products that connect with your customers in a meaningful way. It’s all about blending beauty, style, and a little bit of heart.
For the best eternal flowers gifts suppliers and the latest industry insights, stay connected with Sweetie-Gifts! Contact us directly at sales@sweetie-group.com to learn more.
Warm regards,
Annie
CEO of Sweetie-Gifts
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